What to buy at a Japanese drugstore

Seven useful beauty buys for your Japan shopping list. Sunscreen, moisture care, makeup and a better cleansing step, with Japanese names to help you find them.

Explore the 7 picks

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01 Bioré UV Aqua Rich Watery Essence Everyday sunscreen

Biore

Bioré UV Aqua Rich Watery Essence

Start here if you want a light SPF 50+ PA++++ sunscreen for everyday use. The watery gel texture is the appeal, especially if thick sunscreens put you off. It contains alcohol and fragrance, which matter if those ingredients bother your skin.

Find on the shelfビオレUV アクアリッチ ウォータリーエッセンス

02 Hada Labo Gokujyun Premium Lotion An extra moisture layer

Hada Labo

Hada Labo Gokujyun Premium Lotion

Worth a look if your moisturizer needs a little help. This thick hydrating lotion goes on before cream and adds a slippery moisture layer. Pick one bottle to try rather than collecting every Hada Labo lotion on the shelf.

Find on the shelf肌ラボ 極潤プレミアム ヒアルロン液

03 Curél Intensive Moisture Facial Cream For dry, sensitive skin

Curel

Curél Intensive Moisture Facial Cream

Choose this when moisture care is the reason you are shopping. The fragrance free facial cream is made for dry, sensitive skin. It is a practical everyday purchase if you want a straightforward moisturizer rather than a new collection of treatment steps.

Find on the shelfキュレル 潤浸保湿 フェイスクリーム

★ 5.5/7 · 12,835 Japanese reviews

04 Kose Softymo Speedy Cleansing Oil Take makeup off easily

Kose

Kose Softymo Speedy Cleansing Oil

A useful buy if you wear makeup and want a simple cleansing oil. Massage it over your face, add water and rinse. Kose says you do not need a separate face wash afterward. Look for Speedy in the pink bottle.

Find on the shelfソフティモ スピーディ クレンジングオイル

05 Heroine Make Long & Curl Mascara Advanced Film Longer looking lashes

KissMe

Heroine Make Long & Curl Mascara Advanced Film

Choose this if length and curl are what you want from mascara. Its curved brush and fibers build longer looking lashes, while the formula resists water and oil. To remove it, soften it with warm water first, then use cleanser.

Find on the shelfヒロインメイク ロング&カールマスカラ アドバンストフィルム

06 Cezanne Watery Tint Lip A little everyday color

Cezanne

Cezanne Watery Tint Lip

A small, easy makeup buy if you like glossy lip color. The tint leaves color behind as the shine wears down. Compare the pink and beige shades in person to find something you will reach for at home.

Find on the shelfセザンヌ ウォータリーティントリップ

07 Rosy Rosa Multi Foundation Puff 2P Small suitcase space

Rosy Rosa

Rosy Rosa Multi Foundation Puff 2P

Save room for a useful tool, too. These soft puffs work across liquid, cream, cushion and powder foundations. Try one with your current makeup if you want a more controlled application without buying another base product.

Find on the shelfロージーローザ マルチファンデパフ 2P

★ 5.3/7 · 1,887 Japanese reviews

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